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I am looking to hire a team of 9-10 people and I am torn between Shine.com and Monster.com as Naukri.com is beyond our budget. Which job portal should I opt for? Alternatively, are there any other cost-effective ways to recruit individuals? The requirement is in Gurgaon. Please advise.

Thanks in advance,

Sonia Gauba

From India, Delhi
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I think you should go for Monster. As I have observed, people who register on Naukri also register on Monster. Shine is a bit less popular among freshers, but if you are looking for a telecaller profile, then Shine is good. So, it's better if you share the type of requirements, and accordingly, we will be able to help you.
From India, Mohali
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Thank you, Cite Contribution. Yes, I also recall the times when some job portals were even offering people money to post their CVs or refer friends. I wonder what happened to them. Of course, pretty much "free/low-cost" scripts exist now to set up something like a job portal (we are partly using one, albeit I am not very happy with it - a rip-off, in my humble opinion - but another story for another time).

As you also indicate, a much more expensive spend could be to acquire crowds of CVs to begin with.

Naukri's First-Mover Advantage

Naukri had the first-mover advantage, with a strong prior track, if I remember correctly, of salary surveys. Even they reported only about a 4% odd increment in operating profits FY 2012-13. See: http://Naukri Profit Down 16.62% In ...re - MediaNama. It is interesting that this was picked up by a "media" site. Also, note this is not only about Naukri but all their properties put together and incorporates the ad revenue/profits they get by serving up ads - a pure play on ads but, of course, dependent upon the crowds.

Monster's Performance

Monster, of course, had a bad 2011 and is only now coming back, but still reported a year-on-year decline of approximately 7% in 2013: http://Monster Worldwide Inc.: Mixed... GuruFocus.com. It would be interesting to get some hard data on some emerging portals - P&L account of the last few years, for example.

Lest I be misunderstood, please note that I am not trying to put down any portal here - old or emerging. I am just curious to know how they see the market and the data they have or are relying on.

From United States, New York
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