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Thankyou for this article, highly interesting..im a currently a MA HRM student, have worked in many firms before embarking on this course, we dont do picnics of such sort in the uk because of the weather and high costs, usually work-based social gatherings are all hotel orientated events or partying etc. (from my experience and knowledge). I can see the difference between company picnics and the above I mentioned, the company picnics seem to be more of a relaxed and freindly environment.