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A quick recap. We have come quite some way, so here is a quick recap.

We started off looking at how important differentiating your service is to create an edge over your competitor. We then, in Delivering a Great Candidate Experience - Part I, looked at culture and all those small things that have a huge impact on experience.

In the previous post, Delivering a Great Candidate Experience - Part II, we looked at the mindset required for a modern-day recruiter and started examining the user experience tool, candidate journey maps. In this post, we will look at building a candidate persona and how a persona helps you build your journey map. We will also look at creating content, a very critical piece in delivering a great experience.

Journey Map Continued...

So then, how do you build a journey map? Starting with user interviews (easier said than done, as UX research is a huge topic) could be the way to go. This will help you understand not just the pain points that the user underwent during the journey, but also other things like their activities at each stage, the channels they use, and our touchpoints with them across these channels.

A journey map is, in itself, incomplete. Though it gives you a clear picture of a candidate's journey, it does not provide a picture of what you are doing. Here is where service blueprints come into play. I am not going to go into that here, though.

Here is a sample candidate journey map template.

To view the full post, please click here:

https://candidateexperience.talentex...xperience.html

From India, Chennai
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