Retail Sales Training such as upselling, cross selling, objection handling - (modern retail format e.g big bazar)

Dear Friends,

I'm currently working on an assignment to prepare a training module for retail sales staff (modern retail format e.g Big Bazaar, Hypercity, Barista, etc). I am looking at something that would cover aspects such as upselling, cross-selling, objection handling, counter sales etiquettes, etc.

Kindly request all to share some PowerPoint slides or information regarding the same.

Target Audience

All retail sales staff, team leaders, and supervisors accountable for sales.

Workshop Contents

Step 1: The Approach and Greeting

First impressions and personal appearance.

Having a friendly and cheerful disposition.

Acknowledging customers you cannot assist immediately.

Approaching Customers:
- The Decided Customer
- The Undecided Customer
- The Browsing Customer

Using different types of Greetings.

Step 2: The Qualification

Questioning/probing to discover the customer's real needs and wants.

Step 3: The Demonstration

Establishing Trust.
Establishing Value.
Creating Excitement and Desire.
Demonstrating merchandise features and benefits.
Involving the customer.
Offering alternatives.
The use of technical terms.

Step 4: Handling Objections

Handling different types of objections.
Identifying the customer's true objection.
Anticipating objections.

Step 5: Closing the Sale

Recognizing buying signals.
Using different types of closing techniques.
Generating additional sales:
- Add-on selling
- Up-selling
- Cross-selling
- Add-on selling
- Suggestion selling
- Value selling
- Optimized selling
Reassuring and farewelling the customer.

You can also add to this module these core skills as part of the training:
- Taking initiatives.
- Taking responsibility.
- Problem-solving.
- Applying product knowledge in practical contexts.
- Being numerate.
- Having all information for selling.
- Having communication skills.
- Sourcing information.
- Organizing information.
- Listening effectively.
- Oral communication.
- Written communication.
- Working effectively.
- Understanding health issues.
- Understanding hygiene issues.
- Understanding safety issues.

Regards,
Leo Lingham

Retail selling, unlike outdoor selling, involves customers and prospects walking into your counter or sales area. Consequently, for upselling and extension selling, it will require the sales force to sell subtly. Normally, this is referred to as suggestive selling. The activities for this aspect of selling will require your counter to be merchandised effectively, showcasing new SKUs and their benefits. Usually, it is a practice to have an exclusive counter within the counter to sell a range of products.

Upselling, in certain terms, is also viewed as selling upgrades or certain SKUs which might complement products like tea leaves, milk powder or whitener with cookies or biscuits. The associated products are seen as extensions, while upselling could mean a customer who picks up 2 kgs of cooking oil could instead opt for a 4 kg or 5 kg cooking oil at a discount. This way, the counter gains a larger wallet share and a greater kitchen share for the product.

Most of your requirements can be custom-designed. Perhaps you may want to get in touch with my office directly in Bangalore at trac@vsnl.com. I would be more than happy to help you professionally.

Regards,
Sairamesh

Is there a training program for 'Potential workforce' in the Retail industry in Bangalore or Chennai.

I would like to get training in that area so that we can set up a training institute to train +2 passed out students in that field and provide them to the Retail industry either directly or through placement agencies.

Someone, please advise.

Regards,
Raj

Dear Meghna,

You can contact us for all your queries regarding retail training. We are a training company specializing in retail training and can provide you with the appropriate training and materials. You can reach us at +91 9850062326 or email us at alliance.training@gmail.com.

Thanks

Regards,
Raghav

Dear Mr. Raghav,

Where are you based? If you are already doing what I am looking for, then I might want to talk to you about your area of coverage, get myself trained first, and discuss establishing a franchise for your company in other uncovered areas.

Please advise.

Raj

Dear Friends,

I'm currently working on an assignment to prepare a training module for retail sales staff in modern retail formats such as Big Bazaar, Hypercity, Barista, etc. I am looking to cover aspects such as upselling, cross-selling, objection handling, and counter sales etiquettes. I kindly request all to share some PowerPoint presentations or information regarding the same.

Regards,
Meghana

Hi Meghana,

I just went through your post and understand your need. I'm a former employee of the Future Group and currently working with the Jubilant Group. I was a trainer for Pantaloons and Big Bazaars across South India. I believe I can assist you, but I need to know your exact requirements.

You can reach me at [Login to view] or on 098864 94898 between 14:30 hrs to 15:30 hrs or after 20:00 hrs.

Regards,
Anand

Hi Meghna,

The retail training could include content such as:
- Customer service
- Basic etiquette and grooming
- Communication and its importance in customer interaction
- The buying experience
- Understanding customer needs
- Retention

We could also assist you professionally. We provide training for Titan Industries, Voltas, Subway, Koutons, Arvind Mill, Raymonds, and many Hyderabad-based retailers.

You can get in touch with us at mpowerhyd@yahoo.com or contact Savita at 9885272560.

Savita

Hi Meghana,

Please find attached the training module required by you.

Regards,
Mrunal Tikhe
Indiabulls

Leo, that was really very helpful. I am working as an HR in an IT company, specifically the only IT retailing company, SIS. I am responsible for handling the training and development of around 300 employees. I am new to this role and have organized a personality development training session for the sales staff, which I will be conducting. The points you have mentioned will definitely assist me in delivering this training. Please also share any effective activities or stories that can motivate the sales team to improve their performance.

Regards, Nikita

Hi Mrunal,

Thank you for the PowerPoint presentation. It's excellent for a trainer. I need your help with the store operations manual. Do you have one? Please reply.

Regards,
Ramesh Chandra
Food Zone, Bangalore

Hi, can someone help me with a PowerPoint presentation on the topics mentioned below, please? It's very urgent.

1. How to Greet the Customer - First Impressions Count, Acknowledging the Customer, When to Engage the Customer, How to Engage the Customer, Opening Lines, Working with More Than One Customer

2. How to Solve Customer Queries - Understanding Needs and Values, Matching Needs and Values, Offering the Customer Additional Products, Selecting Additional Products (Add-ons)

3. Product Presentation - Presenting, Creating the Solution, Increasing Desire for Ownership, Comparing Products, Introducing Additional Products, Add-on Opportunities, Adding on to Close the Sale, Introducing Value-Added Services

4. How to Resolve Complaints - Objections, Most Common Objections, Steps to Objection Handling, Dealing with Specific Objections

Regards,

Divya Gill
divya@bpozitions.com

Can you please help me with some information on training and development for home office and operational employees? Any PowerPoint presentation would help me as it's really urgent.

Dear Team,

I also require this information from you. If anybody can help me, please.

Regards,
Paramita

Dear Team,

We are a training organization known for delivering world-class training. The following represent some of our areas of expertise in Retail Training:
• Sales
• Product Knowledge
• Customer Service
• POS management & Cashiering
• Store Operations Management
• District & Regional Retail Store Management

For any future requirements, you can email me at ruby.sulakshana@iihtfriedman.com.

Regards,
Ruby Sulakshana

I am working with FMCG Baby Products Division and I am looking for candidates for retail sales.

Job Location: Delhi

Position: Corporate Sales

Hi, I'm currently working on preparing a training module for retail sales staff covering soft skills, behavioral aspects, and basic hygiene. I am looking to include aspects such as greeting, soft skills, appearance, objection handling, counter sales etiquettes, etc.

I kindly request everyone to share any PowerPoint presentations or information related to the same.

Regards, Kalpana

Dear Kalpana,

Along with retail sales, another important training is managing inventory. In today's cut-throat competition where capital is scarce, managing inventory is of paramount importance. If not managed well, precious capital gets blocked in the form of inventory. In the retail store, managing shelf space is quite important. There has to be a rationale behind what to store and how much to store. This expertise comes only with a strong analytical base, and this base can only be developed through training. No retail executive can handle this on his/her own.

If you wish to organize this training, feel free to contact me.

Thanks,

Dinesh Divekar