chandrasekaran1970
3

HR policies of BSNL and its implementation

I am doing a project in the Field of HR. For that I have taken BSNL a state owned company as a field of research. The problem is: Though a very big corporation having strong infrastructure and huge employees, financially it faces loss every year. Service level too could not be improved to satisfaction of its customers. Why? Where BSNL lacks? Please give solution to save the state owned company from sinking.

From India, Madurai
kannanmv
257

Dear Chandrasekaran,

The reason for failure of many Government companies are because of the failure on part of all employees in recognising the need to change from time to time. Customer satisfaction is the key for survival and BSNL was lacking this for several years. There were occasions when an individual had to book a telephone connection and had to wait for several years. But by the time they realised and started transforming it was too late.

I am reminded of a Government institution which when was about to close down was assessed to find out the value of inventory and surprisingly the value of the inventory ran to a few hundred crores. With a view to minimise the loss while winding up a query was raised as to how many finished products can be manufactured from the inventory available surprisingly the number of finished products that could be manufactured from the available inventory was in single digit and imagine the cost of the finished product was only a few hundred rupees.

Poor inventory management killed the company once and for all.

BSNL can still bounce back if its employees are willing to extend service at the door step without expecting any favours in return. They should not consider service to customer as a favour done by them but must consider it as job executed for their survival. The very thought that their salaries are paid from customer billing has to be realised by quite a majority of them.

But we have instances wherein we have also come across excellent work force in BSNL too. They stretch themselves to ensure customer satisfaction.

Customer satisfaction will be the key for their survival.

M.V.KANNAN

From India, Madras
rajanassociates
50

Dear
Your assumption that being a Govt Corporations results in loss making is not correct.The loss making is not due to HR but due to competition and opening up of the market.
The Business side is responsible and the Top Management should evolve new business strategies for getting at least 50 % of the market share.
Service and Customer support will automatically follow and can be out-sourced when the Business improves.
Cost cutting strategies on HR without improving Business is applicable to declared sick companies.Cost cutting exercise of any Company on already well focused Marketing oriented Companies will kill existing Business.
rajanassociates

From India, Bangalore
calligrapher11
6

hello chandrashekhar,
i agree with the above written post by rajanassociates, you need not to follow the common prejudices, find first the business environment in which the BSNL is operating, analyse its internal policies, the extent to which thes two are in line genarally can be taken into account for determining the position of any company, really it is the ppolicy makers who should be held rsponsible for the perfomance, the executer at lower level should be driven with a carrot and the rod policy if it is widely known fact that they are not working to the customer satisfaction.......
with regards
shivendra

From India, Gurgaon
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