Hi,

I am working as a Placement Officer with one of the Engineering Colleges in Chennai. It's a two-year-old college established in 2009. We are currently on a drive to conduct campus placements for our students. I would appreciate it if you could provide your valuable inputs on how to proceed in coordinating the campus placements and the relevant person to contact.

Thanks & Regards,
Christina
98 94 95 92 92

From India, Madras
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Campus Placements: A Key Sourcing Strategy

Campus placements are one of the most aggressive modes of sourcing in the modern era. Maybe the recession has taken a toll on other modes of recruitment, and campus placements had their own share of pitfalls, but as of late, it has picked up, and major companies are back on the campuses.

Chennai is a major hunting ground for corporations to hire freshers in bulk, with the city hosting innumerable engineering and management colleges. Being the second largest software exporter in the country, native to many industrial corporations, and the proximity of a world-class port have made Chennai the most employable place in South India.

Factors Influencing Campus Placements

Regarding campus placements, there are lots of processes to be completed by the college before showcasing to the corporate world. A few factors that influence companies to opt for a management school are:

- Infrastructure of the Management School
- Faculty Talent/Attributes
- Selection Criteria for the Students
- Affiliation and Validity of the Courses Offered
- Internal Evaluation Models for Students
- Industry Interface in terms of Workshops/Seminars/Industrial Visits/Training Sessions
- Previous Placement Record
- Current and Previous Student Profile

The placement cell should consider the above factors and develop placement brochures that clearly market the Management School and position itself as a potential talent investor for companies. All the above credentials should be highlighted in the placement brochures with student profiles.

Potential corporates need to be contacted, and brochures need to be handed over to the HR Dept/Sourcing Dept. Keep in touch with them to confirm their participation.

Hope the above information meets your requirements. Do reach out to me if you have any queries. I have been working closely with the Placement Cell of a premier business school in Tamil Nadu.

Regards,
[Email Removed For Privacy Reasons] / [Phone Number Removed For Privacy Reasons]

From India, Mumbai
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