Motivation is like taking bath... which should be part of an organisational strategy to retain people. For doing this, one need to understand motivation theory of Maslow, very clearly. Some of the basic underlying principles are: 1. Each human being is different, there is no prototype 2. Each human's upbringing, education, culture, knowledge, skill , experience are different and vary from one another 3. Consequently, expectations from a job, role or responsibility, or benefits from management will vary from person to person. 4. Therefore, a single policy announcement from the management will not please or motivate all the employees. This has to be kept in mind 5. One need to identify the driving factors or motivation factors for each employee, which may be more salary, more responsibility, more recognition, upskilling, learning, etc etc. Therefore, it is the job of individual bosses to sit and talk to each and every employee and identify the driving factors. Then at organisational level offer a variety of initiatives to suit large number of employees, who matter the most to the organisation and whom you would like to retain for future as well. This is my two cents ! Best wishes