Dear Paulomi,
Declining job offer is a malaise that haunts all the industries. Nevertheless, we need to investigate the reasons for it and corrective measures.
The first reason could be the lack of seriousness of the candidate. Possibly they could be attending interview just to test the water. When they do not find attractive offer, they back out. Therefore, you must check the quantum of raise that you are ready to offer.
Second thing is about the work environment or the location of the company. Now a days job candidates prefer neat and clean environment and dislike worn out building or interior. How your office or work area looks like? Does it give a modern look or dated one?
Third thing is about the quality of the interviewer. Does he/she have habit of bossing around and treats the job candidates same way? If the interviewer is unfriendly or sends a signal that he/she will have tight control over administration, then it could dissuade job candidate from joining the company.
Fourth is the brand image of the company. Is yours a national brand or state level brand or no brand at all? Everybody likes to work in a branded company and job candidates desist from joining a company that has low brand image. I have seen many top notch companies paying remuneration lower than the market standard but they have very strong brand pull. Candidates get attracted towards the brand and forego the high remuneration. Of course they do not stay for long that is a different matter. But then think that every day spent in the company adds value in their CV!
Lastly, does your company have negative reputation in the job market? Owners of some of the companies have habit of sacking the employees left and right. This continues for few years but over a period of time it creates a negative brand image in the job market. Ex-employees are supposed to be positive spokespersons of the company. But what if they turn negative spokespersons? With so many channels of social media on their finger tips, it does not take long to spread the wrong message.
These are some of the reasons that I have cited. You may discuss with your superiors about backing out of the job candidates. Do the analysis and tell him how many candidates backed out in what span of time.
Backing out the job candidates or no show by the candidates spells nightmare for the company. If it is replacement, then the resigning employee resigns but newcomer does not join. This hampers the smooth work and could be impacting the customer satisfaction. The extra workload could be demotivating the existing employees. Therefore, this matters needs to looked into with due sensitivity.
Thanks,
Dinesh Divekar