Here in India, we have a surplus of manpower resources. The majority are illiterates. If they request an immediate increase in wages, they can easily find work anywhere in India. For them, the skill level is of no concern.
As they do not struggle to secure employment, they fail to recognize the value of a job.
Once, Akbar and Birbal were on rounds when Akbar witnessed a beggar cleaning his shoes with a silk cloth. Akbar asked Birbal how this could be possible. Birbal explained that the beggar received the silk cloth for free, while he had to purchase the shoes. Hence, for the beggar, the shoes held more value than the silk cloth.
The same principle applies here. When individuals obtain something without effort, they may fail to appreciate its true worth. This lack of recognition is a leading cause of attrition.
In some cases, the contractors who hire these workers do not adequately care for them. These contractors pay the workers at their homes and transport them to the worksite, giving the contractors leverage to compel the workers to work. If the workers believe that the contractors would face financial losses if they refuse to work, they may use this as a bargaining chip against the contractors.
These issues stem from illiteracy. Due to their lack of education, the workers may not fully understand the contracts they sign. Even if a contract is executed on stamp paper, an illiterate worker could claim in court that they were coerced into signing it and demand unreasonable terms, putting the contractor in a difficult situation. It raises questions about whether the media would investigate the truth in such cases and the predicament faced by the contractor.
This is why workers under the contractor's supervision may not show up regularly or perform well. The only effective methods in such situations are motivation through fear or positive encouragement, as other tactics are unlikely to yield immediate results.
These motivational approaches, however, only work in the long term and do not produce immediate effects. Additionally, workers must feel pride in being associated with a reputable company that will support them throughout their careers.