The Art of War by Sun Tzu is the oldest military classic known in Chinese literature. Sun Tzu's Art of War is, in fact, a very short book with less than 6200 characters of classical Chinese literary writing. The book comprises only 13 chapters, each barely a page long. The complexity of the Chinese Language has posed challenges for scholars in capturing the full meanings and implications of Sun Tzu's thoughts. Prof. Wee of the National University of Singapore, in his book, has provided the closest meanings in English for the terms used in Sun Tzu's original writings. The analogy between the world of business and the battlefield is not new. Various studies have explored the application of military strategies to business practices. For instance, Marketing Warfare by Ries and Trout (1986) draws from the works of the German General Karl Von Clausewitz. The word 'strategy' originates from the Greek word 'strategos,' initially referring to a general and later evolving to mean 'The art of the general' or 'What the general does.' Today, strategy involves directing resources to optimize victory chances and mitigate tactical defects. The business world mirrors the battlefield, where poor planning can lead to significant losses. The challenges faced by a Military Head of State and a CEO are comparable. Please refer to Table 1 for a comparison between a Military Head of State and a CEO of a Company.
From Sri Lanka, Kolonnawa
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