Why need employee engagement & it's link with customer satisfaction?

Why is employee engagement important and what is its link to customer satisfaction?

It is axiomatic that only a happily engaged employee secures customer satisfaction, though the opposite may not always be true. If you have any doubts, please go through https://www.forbes.com/sites/kevinkr.../#7451e0526d46

Satisfactory customer service is the byproduct of employee engagement. In my view, the objective of employee engagement is to establish an emotional connection between the employee and the organization. Through engagement, the employee's potential can find utmost expression and recognition.

B. Saikumar
HR & Labour Relations Advisor
Navi Mumbai

For any organization, employees are the assets as they are hired which incurs expenditure. When employees are hired and not retained, the bond of employee engagement breaks, resulting in high attrition. Employee engagement, therefore, is one of the important aspects for an organization.

For retaining employees, companies have to ensure they are trained, nurtured well, and provided with good facilities and a work environment. There are various programs and activities run by companies for employee engagement. The employees are the key brand ambassadors of any organization and reflect the repute of the company.

Having said this, it is also seen from the customer's point of view that happy and well-engaged employees keep their customers happy and satisfied too. This means that retention of clientele and goodwill for the company grows with the simple employee engagement activities. Thus, from hiring to retention and to creating the happily engaged employees, companies spend a lot, which ultimately gives rise to enhanced productivity and customer satisfaction. Happy and satisfied employees create and add value to the organization.

Employees are the most valuable asset to an organization. Keeping them motivated and engaged not only ensures their satisfaction but also enhances their productivity. Productive employees contribute to the overall growth of their organization.

Engaged and productive employees are enthusiastic and committed. They perform effectively to achieve both individual and organizational goals, ultimately increasing customer satisfaction levels. Engaged employees result in increased customer satisfaction, leading to a positive impact on company revenue.

You may like to read this post: https://empxtrack.com/blog/employee-...ends-for-2018/

Monika

Well-engaged employees will tend to make customers equally happy. Happy customers mean more business and a good image.

Engagement and customer satisfaction are very closely linked.

Check out this video on employee engagement and its impact on total business: https://www.youtube.com/watch?v=zt8V...&t=22s