Struggling to Attract Clients for Our E-Publication Business – Any Advice on Securing New Business?

Dear Team,

We have started an E-publication business with 20 employees. We are trying to acquire new clients but have failed to do so. Kindly assist us in understanding how to approach clients and secure business in this field.

Many thanks in advance, Team.

Hi,

Build a professional business development team and provide a budget to that team who can promote your technical capabilities. You must do that diligently.

Refer back to your Business Plan and your Marketing Plan that you wrote when you researched and set up the business. Or perhaps you bypassed this step when starting your business. Failure to plan is planning to fail.