Robin,
It is really appreciable that you have implemented good HR practices like Employee News Letter, Exit Interview, Employee training etc...and you are keen to implement more and more good practice in the organization.
1. You can implement the concept of "Employee of the Month" wherein the Sales consultant who has sold the highest number of cars / your service advisor who has generated the highest amount of labour / your customer care executive - tele callers with highest performance in terms of customer appointment for service can be selected. You can even give them some prize by company representatives of respective function visits your dealership, if your budget permits. The prize could be a dinner with the Company Representative in some good Hotel.
2. Automobile manufactures many a times organizes national wide contest. Encourage your employees to participate in such contests. Since there are different rounds of contests, don't forget to recognize the performance of your employee, if any, by sharing his achievement with the other employees.
3. I am not sure about your dealership, but it is observed that many dealerships are facing the problem of high attrition rate. Design a nice badge for those employees who have completed say 5 years with the organization and I am very sure old employees will definitely feel proud to wear the same.
These are few practices which I implemented in my dealership and was rated as the best dealership in HR polices by the parent company during my tenure with the dealership.
Shreyas Dave
HR Consultant
Muscat
Sultanate of Oman
00-968-99335659