Training Areas/topics Suggestions For Sales People

Hi Goyal,
I am surprised how members, who have suggested different training programs for sales people, forget the basic/fundamental training - that of "communication skills". only Mr. Asima has included in his training program. If a person doesn't have good communication skills, he will not be able to sell any product in the market!!! This skill is a sine qua non. I have come across a number trainers who were not having any good technical knowledge, but excellent communication skills. They were able to sell their products across a wide section of the society WITH GREAT SUCCESS.So, the first requisite for a good sales man is possess good communication skills. Studies have shown that CEOs of companies, other things being equal, prefer people, who have excellent communication skills.
Any training program on sales, in my opinion, should start with "Communication Skills" training. I would advise you to take note of this fact, Mr. Goyal.
M.J. SUBRAMANYAM, BANGALORE

Dear Subramanyam,
Please take a second look at the comprehensive list given by Leo Lingham; that includes Sales Communication.

Dear
I need to train my sales team kindly provide me guidance as am not getting any results

Prior to working in the customer relationship management (CRM) software industry I read Emotional selling by David Yule. I found it to be easy to read and understand. I\'d recommend this book as a basis of sales training because it has good practical examples and it’s a really fast read. Obviously now I apply this to my use of automated sales software on a regular basis.

Hi,
Saw the post now, knowing its kind of late but, would like to add
The following link in its contact page has a video that mostly covers basics sales training
www.startensolutions.net
hope it is helpful
regards