Strategy And Strategic Management - Ppt Download

Explain the concepts of 'strategy' and 'strategic management'. Why has strategic management become so important in today's corporationss.

Dear friend,
You read the following book. It will give you complete idea of strategy and strategic management:
Understanding the Strategic Management
by Anthony Henry published by Oxford University press
Ok...
Dinesh V Divekar



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Dear Samresh

Who are you and what do you do and why do you want to know the answer?

I raise this question as the following anecdote flashed in my memory.

A person went for an interview and the interviwer ( a professor from an elite university) asked the interviewee "Please expalin the second law of thermodynamics". To which the interviewee, a PhD holder, replied "what sort of definition do you want? Do you want at the level of a high school student, a degree level student, a master's student or a doctoral one?" The interview panel members were smiled and thought that the interviewee had taught the haughty professor a lesson.

Hence, I keep asking questions to assess the reason for the query before giving an answer. For general questions of this sort, it is always advisable to search the net and read and then ask specific questions, if still in doubt. I have taught Strategic Management module for undergraduates and MBAs at a university in the UK.

Have a nice day.

Simhan

A retired academic in the UK

to nashbramhall: good answer :) !
to Dinesh Divekar: finally we found the book, thx; I've read many, but never felt I have found THE answer.
to samaresh.das: only the awareness has become important, and not just 'today'; the importance of strategy was 'always' there. It evolved in the last 50 years maybe. It has just changed the perspective, as any other models of the world. It used to be the 'cost supremacy', then 'growth supremacy', then 'differentiation' etc, but used to boil down to 'sustained comparative & competitive advantage'. Now, with the globalisation, no one direction can fit the classical theories. You fight one front on cost, one front on quality, one front on distribution channels etc, depending on where your competitors 'attack' you. (sorry for the high school summary :)). If you want the definition, use wikipedia. If you need help with strategy, hire a consultant (or call Simhan; or me :) ) ...
Lucian

Dear Samaresh,
you do not need books to explain strategy and strategic management any more.
Strategy helps to create a game plan by differentiating and etching a value proposition in the minds of the producer and consumer. Some have mentioned about taking a position on quality, cost delivery.
The implementation, review and steering on the strategy map is part of strategic management. This is the process that connects the dots and charts out a road map to implement the strategy.
Hope this is useful
Siddhartha

please see if these presentations can help you.

Also Please try these presentations

I am all for helping people. However, posting ppts when they can easily be accessed on the web is something which I desist from.
Further, Samaresh does not seem to have visited the site after raising the query, as he has not responded to my questions.
Have a nice day.
Simhan