Sodexo coupons are essentially Meal coupons which can be exchanged for purchase of food items and other groceries such as Rice, dhal, oil etc., However, Reliance Fresh and Big Bazar accept these coupons but only food and groceries related not otherwise, they exclude the non-food items clearly and ask for cash/card. So i think it is rather an unwise plan to accumulate Sodexo meal coupons for purchase of a TV without making thorough assessment and enquiries for the same. A one -off case like what Mahr states could be true, as some over-zealous dealer or Hyper market to show sales could accept coupons for all items including durable goods. But in practical it is not applied all over the country.