These attachements on may be useful to you.
Best Wishes
Balaji
:)
MARKETING DEPARTMENT
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[b]POSITION DESCRIPTON FORMAT[/b]
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1. JOB TITLE : General Manager (Marketing)
2. REPORTS TO : Vice President-Marketing
3. JOB OBJECTIVE :
1. Marketing Strategy Implementation
2. Receivables management
3. Operational issues
4. Market intelligence
5. Human Resource Management
4. JOB RESPONSIBILITIES :
1. Marketing strategy implementation
1) Actively involved in formulating the overall Marketing Strategy
2) Implementation of the Overall marketing strategy.
3) Preparing the Market Forecast for each region cropwise
4) Monitor and co-ordinate activities of regions
5) Co-ordination with and briefing the Advertising agency
6) dealer management.
7) Evaluation of dealers performance
8) Appoint new dealers
9) Take decision on Dealership Termination
10) Determining indices for review and determining of dealers and distributors performance
2. Receivables management
1) Monitoring cash flows.
3. Operational issues
1) Monitoring legal aspects / summons issued / attend court on required days
2) Approve the bills, credit notes and expenses for the department
4. Market intelligence
3. Collect, Document and Analyse Market Intelligence data collected from the regions
4. Conduct Market Surveys as and when required
5. Collect data on Competition
6. Collect data on global benchmarks / best practices
5. Human resource management
1) Assessing training needs of the marketing staff
2) Carrying out Performance Appraisals of the department
3) Motivating the entire Marketing team
4) Recruit required Marketing and Sales staff
6) AUTHORITY :
5. Hiring decision
6. Expenses, credit notes
7. Pricing decisions
8. Advertisement and sales promotion, packaging decision.
9. Decide Training.
7) POSITIONS REPORTING: State Marketing Managers, Regional Managers, Area Managers
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JOB ANALYSIS************************************************** **
1. JOB TITLE : General Manager (Marketing)
2. Task Description : Developing marketing strategy, monitoring sales expenditure
Performance appraisal, handle legal aspects.
4. Practical Skill Requirements :
(What the job holder must be able to do and demonstrate)
1. Co-ordination
2. PSS
3. Cost estimation and reduction
4. Communication
5. Interpersonal
6. Resources Management
7. Problem Solving & Grievance Handling
8. Creativity
9. Organizing Ability
10. Observation & Sensitivity
11. Training and Instructing
12. Presentation Skills
13. Negotiation Skills
14. Leadership Skills
15. Decision Making
16. Coaching and Counseling
17. Planning and Co-ordination
18. Time Management
19. People Management
20. Strategic Thinking
21. Stress Management
5. Behavioral Skills:
(How the job holder must conduct himself with other people)
1. Ambitious and aggressive
2. Inquisitive
4. Open to suggestions
5. Role Model for value and discipline.
6. Change Agent
7. Objectivity and task oriented
8. Adaptability
9. Team Player
End of Mesg.