Dear Mr. Reddy,
In management context, originally there were 4 Ms: Man, Machines, Money, Materials (Resources). Later, two more Ms were added, i.e., Methods and Markets. Maybe they've added one more recently!
In Advertising Management, similarly we have 6 Ms: Mission, Media, Message, etc.
Such concepts as 7Ms, 7S, 4Ps, 7Ps, 10C, 12C are all formulated and expanded based on managerial convenience. We can continue expanding such vocabulary.
Arun Davay
MBA Faculty & Corporate Trainer
Arun Davay .S - LinkedIn