First if your starting new or running business.
In the case of running business gather the pervious sales targets compare the difference between the actual and forecasted sales. Generate an factorial list that effects the nature of your business e.g. boom in population or new laws etc. Over the years keep tab of the changes happening in the news. Gather stats the prove the increase in sales achievements. Comibition of the above data can help your determine your new sales forcast.
2. For new busines! JUST DO YOUR HOME WORK BEFORE YOU STEP IN THE MARKET!
Cheers
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