How To Get Clients For Consultancy - CiteHR
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Hi ,
My name is Sarada and we are started a consultancy , Please give me ideas and tips on How to get Clients?
Most of the companies are looking for consultancies with years of experience, which we don\'t have .
please let me know how can we convince and win Contracts from the companies?
How do we get contacts? Any Strategy ...
Regards
Sarada

Dear Ms. Sarada,
Have you any experience in HR and worked in any consulting firm? If yes, then have you ever established and had knowledge, maintained the database of contacts that you usually come across on clients? Above questions matter for you to develop and provide the basis for your new career.
Most independent consultants target a niche that distinguishes them from other providers. For example, you can target companies located in one geographic area or serve companies in a certain industry. Organize your business with the help of an Accountant and a Legal representative . They can help you decide whether to incorporate, form a partnership or remain a sole proprietor. You must start marketing yourself by getting some receommendations from known and business people whom you think can help you arround with the exiting contacts.
Once you get the client make sure to prove your credibility in providing the resources with quick turn around time.
Good Luck!!

Dear Sarada,

Adding to Sharmila's insightful comments, here is my 2 bob's worth:

The single biggest mistake any consultancy makes is to open their doors prematurely.

Think about it. Imagine if you were opening a shop instead of a consultancy. Would you open its doors for business when half or more than half of your shelves were still empty? Would you open its doors for business if the interiors and fitouts were incomplete? Would you open its doors if you hadn't worked out robust vendor delivery arrangements? This list can go on. But, I am sure you get the gist of where I am heading.

The NUMBER 1 question before looking for customers (opening doors) is to have done a thorough back-end work.

* Do you have a comprehensive Product List (Catalogue)?

* Is each product explained from the CUSTOMER'S PERSPECTIVE?

* Does the business have capability to deliver its menu items?

* Do you have a professional and crisp looking website?

* Do you operate on a Gmail email address or do your email addresses have unique domains - same as your business name?

* Have you prepared a Marketing Plan?

* Are the owners/partners accountable to that Marketing Plan?

* What is your consultancy's USP?

* Do you have Corporate Mission, Vision, and Value Statements?

* Do you have a pricing structure that can be clearly communicated to clients with zero delay?

* Do you have dummy products to show to prospects?

* How do you intend to integrate your business on social media?

* Does the business have a thorough Business Plan?

* Does that Business Plan have a stringent Financial Plan?

Once again, what I've provided you above is only a snapshot of the ardous work that business owners have to put in BEFORE they can even think of opening the front door of their shop (consultancy) to customers.

I know you're searching for direct answers on how to get clients - and I haven't provided those to you here.

But, there's logic to my madness. And that logic is that once you get the back-end work sorted out, your answers will magically start appearing right before your eyes.

Believe me!

How do I know? I've walked every step (and hundreds more) of what I've suggested you here. And, my journey was over 6 months prior to opening my doors. And, that's why I still exist and am growing wonderfully 2 years later!!!

And, the Magic is that It Really Works!!!

Today, prospects call me. Of course I still make sales calls, but the Magic is that more than half my business comes from prospect-initiated calls. And, for that to happen in a non-pan-India and non-national-brand-training-business is an Awesome Achievement - by any measure.

Did it take time? Of course! Did it take money - Of Course!! Did it take Efforts - You'd Better Believe It!!!

I hope I've been able to add to your internal conversation!!!

Take care and All the Very Best!!!

Dear Gaurav Sareen,
Thanks for your Suggestions. We have all business plans & financial plan as well as mission & vision. I have missed some points in my catalogue what you have mentioned above. We will focus on that.Once again thanks for your valuable time spend ed.
Regards

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