Hi Friends,

Recently I received the following article on OD interventions from one of my friend. I thought to share with you, because it is really good one. Go through this and look at the examples, quite interesting.



"A planned change process, managed from the top, taking into account both the technical and human sides of the organization”

The following a few of most common OD Interventions, that most of the companies practice:

1. Applying criteria to goals

2. Establishing inter-unit task forces

3. Experimentation with alternative arrangements

4. Identifying “Key Communicators”

5. Identifying “Fireable Offenses”

6. In-Visioning

7. Team Building

8. Inter-group Problem Solving

9. Management / Leadership Training

10. Setting up measurements


OD practitioners choose the most appropriate OD Intervention, to create "Planned Change."

1. Applying criteria to goals

Here the leadership establishes objective criteria for the outputs of the organization's goal-setting processes. Then they hold people accountable not only for stating goals against those criteria but also for producing the desired results.


Organizations are implementing the concept of Balanced Scorecard, X-Matrix etc., to capture the goals of the employees, which in turn is helpful in their assessment and mid-term correction of their performance.

2. Establishing inter-unit task forces

These groups can cross both functional parts of the organization (the "silos") as well as employee levels. They are ideally accountable to one person and are appropriately rewarded for completing their assigned task effectively. Then they disband.


Organizations have introduced various schemes for rewarding their employees for their performance, like:

- Introducing the concept of Variable pay in as a part of CTC

- Spot Recognition Award

- Project bonus, performance bonus etc.,

3. Experimentation with alternative arrangements

Today organizations are subject to "management by best-seller." The goal in these interventions is to create what is being called a "learning organization," one that performs experiments on organizational structure and processes, analyzes the results, and builds on them.


Organizations today are targeting at streamlining the process of Learning and Development and encouraging the culture of Learning in the organizations.

- Targeting achieving mandatory man-days of training for their employees

- Introducing the Competency based practices

4. Identifying "key communicators"

This is to carefully determine who seems to be "in the know" within the organization. These people often do not know that they are, in fact, key communicators. This collection of individuals is then fed honest information during critical times, one-on-one and confidentially.


Defining the process of Organizational Communication policy

- Introducing Top – down and Bottom – up Communication approach

- Introducing Employee Forums and Suggestion Box options for employee interaction

- Identifying Critical employees in the organization and making them the Brand Ambassadors of their company

5. Identifying "Fireable Offenses"

This intervention deepens the understanding of and commitment to the stated values of the organization. This facilitates the work of the Top Management to answer the critical question, "If we're serious about these values, then what might an employee do that would be so affrontive to them that he/she would be fired?"


- Publishing and Instilling Values and Beliefs among all employees

- Introducing Policies like Whistle Blowing, Sexual Harassment etc.,

6. In-visioning

This is actually a set of interventions that help to "acculturate" everyone in the organization into an agreed-upon vision, mission, purpose, and values. The interventions might include training, goal setting, organizational survey-feedback, communications planning, etc.

7. Team Building

This intervention can take many forms.


The most common is interviews and other pre-work, followed by a one- to three-day offsite session. During the meeting the group diagnoses its function as a unit and plans improvements in its operating procedures.

8. Inter-group Problem Solving

This intervention usually involves working with the two groups separately before bringing them together. They establish common goals and negotiate changes in how the groups interface.


This is practiced in Product Development Companies and most of the IT and ITES Companies.

- Focused group discussion are encouraged by the management, for generating better ideas and concepts

9. Management/leadership training

Many OD professionals come from a training background. They understand that organizations cannot succeed long term without well-trained leaders. The OD contribution there can be to ensure that the development curriculum emphasizes practical, current situations that need attention within the organization and to monitor the degree to which training delivery is sufficiently participative as to promise adequate transfer of learnings to the job.


Most of the organizations today are focusing at Leadership Management for their employees. Earlier, this was targeted to the Top Management alone, but now, organizations are seeing its relevance to inculcate the leadership skills in their middle management and junior management as well.

- Business Organization Retreat (BOD) is being the most common practice, is a part of this initiative.

10. Setting up measurement systems

The total-quality movement emphasizes that all work is a part of a process and that measurement is essential for process improvement. The OD professional is equipped with tools and techniques to assist leaders and others to create measurement methods and systems to monitor key success indicators.


- The concepts like Six Sigma, TQM etc act as Measurements tools for the process followed in the organization.


19th September 2006 From India, Hyderabad

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