Dinesh Divekar
Business Mentor, Consultant And Trainer
Saumya Tiwari
Hr Executive
+1 Other

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I am HR executive and I need to formulate KPI (Key performance indicator) and KRA (Key responsibility area) for a telecom firm for the carrier relationship manager. Please help me formulate this.
Dear Neha,

Preparation of KPI and KRA requires lot of expertise. Secondly, you cannot develop the KRAs in isolation for particular designation. This is organisation-wide exercise. I do not know what is your designation, however, if you are from HR then it is not your job to develop the KRAs. This job is of a senior to whom Carrier Relationship Manager reports. Why senior is not developing the KRAs to his/her junior? It appears that you do not have comprehensive Performance Management System (PMS) in your company.

Irrespective of the type of company, principles of PMS do not change. These are common across all the industries. While establishing PMS or designing the KRAs, following needs to be noted:

a) Do we measure what deserves to me measured?

b) Do KRAs pass the test of SMART principle?

c) Has the direct and indirect cost been identified for all the departments? Are these costs included as KRAs for the respective HOD?

d) Has the staff of downmost level understood the importance of measurement or how to design the measures? Mere Manager or HOD understanding the concept of KPIs and KRAs is not sufficient. He/she attains department's KRA through his/her subordinate. What if the Manager/HOD does not get sufficient support from the juniors?

e) Are there any staffs who are kept off the hook?

I have been giving replies to the posts on PMS time and again. Click the following link to refer one exhaustive reply:


Though the heading of the heading is for IT companies, the reply is applicable to all the type of industries. In the above link, you will find several other links. Go through all the links patiently. It will improve your awareness of the subject.

For further doubts, you may call me on my mobile number. Talk to your management and find out whether they are ready hire paid services of external consultant like me. For further information, you may call me on my mobile.


Dinesh Divekar

Hi Dinesh , Can you send me good appraisal format as we are startup company. I need to know what all Aspect we can add and how we rate employees.
Hi All, Need help in creating KRA sheet for all employees wrt. software industry. Regards, Saumya
Dear HRs,
I have started working for an start - up IT(web development) company, we are planning to implement "Performance review" of the current employees, required urgent guidance regarding how to and what "Key performance Indicators/Parameters" should be set to judge their weekly performance and productivity.
Kindly provide me a sample performance report for the same on urgent basis,
I will be highly thankful for your guidance and help.

Hi Seniors,
i have join manufacturing company and i want to know details about what is the process of performance management for the staff also provide me the format of performance appraisal
Expecting your reply at the earliest.
Thanks & regards
Nirali Patel

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