Are you from the same city where these distributor sales persons work? If yes, then to understand their job, go along with them and understand their job competencies. You should spend at least 2-3 hours with 2-3 salespersons. Interact with them and make notes as you move. Your actual observations will be far superiors than the suggestions that we the outsiders will give.
3rd April 2015 From India, Bangalore