What Is The Strength Of Marketing Staff In A Construction Company? - CiteHR
Human Resource-professional
Learning & Teaching Fellow (retired)
Faim Uddin
Asst. Manager Hr
+1 Other

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What is the strength of Marketing staff in a construction company?Can any one help me out how i can justify the strength og marketing staff. or any working related to work out the staff requirement.or can we explain to the management that the present staff of marketing is sufficient from HR point of view?
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Dear Faim,
It is difficult to ascertain the exact requirement of marketing staff in a construction company.
The reason is in construction company the customres are different say for example PWD, Railways, NHAI, most of them are govt organsiations.
As an HR you need to do a very detail work out on the basis of business figures (previous & proposed).
Do a rigorous discussion with your business people.
For any clarification feel free to write or discuss.
Dear Uddin,
The marketing cost should not be more than 2% of your project cost it includes salary, Advertisement, holdings, flat demo, Marketing office in site, etc.
You need to work out with the MD regarding the same.
Best Regards
Without knowing more details about the type of construction company it is difficult to to guide you. Kindly see Steps to a Solid Construction Marketing Plan | Construction Business Management Magazine to get some idea as to how you should plan.
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