Its Urgent:Job Description - CiteHR
Leolingham2000
Management Consultant
Pankaj_pujari
Student(2nd Yr Mba)

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sir,I m doing my summer tranning and i have to develop some HR policies,I need yours help in developing job description and job specification of
GM (Marketing and Sales )
ADGM(Marketing and Sales )
Manager(Marketing and Sales )
So seniors i need ur help plz guide me its urgent.

PANKAJ,

Based on your brief,

I HAVE OUTLINED THE 'JD' FOR THE GM [ MARKETING AND SALES ]

REGARDING ADGM , if it is the position within the same co. reporting to the GM,

the role must be defined, that is ,

-what jobs / tasks have delegated to the ADGM,

THEN ONLY A ''JD'' CAN BE WRITTEN.

THE SAME APPLIES TO THE POSITION OF 'MANAGER [SALES &MARKETING]'

IF IN CASE, the ADGM has been delegated the marketing function and

the MANAGER has been delegated the sales function, then

I HAVE OUTLINED BELOW THE ''JDs'' FOR BOTH POSITIONS.

PLEASE CLARIFY, IF YOU NEED FURTHER HELP,

YOU ARE WELCOME.

GM [ Marketing & Sales Executive ]

Position:

Position reports to: CEO OR MD

Primary objective

Develop, direct and control the sales and marketing business strategies and activities of the organisation to achieve revenues, sales and profit targets.

Specific accountabillitles

Direct the activities of sales and marketing for the achievement of short and long term business objectives, increased profit, and market control.

Establish and co‑ordinate the sales and marketing objectives, policies and programmes within the context of the overall corporate plan and, where appropriate, recommend standards and set targets and quotas.

Prepare, or arrange for preparation of the budgets, reports and forecasts and ensure they are presented in a timely manner to the Chief Executive.

Appraise the activities of the staff according to overall sales and marketing strategies. Monitor and evaluate the performance, and the efficiency of staff and procedures.

Co‑ordinate subordinate staff to optimise the use of human and material resources to achieve goals. Consult with subordinate staff and review recommendations and reports.

Direct the preparation of operational matters including market research, advertising, promotion, distribution, pricing and selling.

Direct sales activities by setting product mix, geographical sales areas and customer service standards.

Control and moriitor sales methods, key customer strategies and arrangements by recommending prices and credit arrangements.

Direct and control marketing by planning and running advertising campaigns and promotional activities, product management and market analysis and research.

Monitor customer service, invoicing, payments and administration costs.

Direct the development of initiatives such as new products, new marketing techniques, new advertising campaigns, incentive bonus schemes and the dropping of unprofitable products.

Maintain necessary contact with major suppliers, key customers, industry associations and government representatives to achieve the objectives of the division.

Select, or approve the selection and training of senior staff. Establish lines of control and delegate responsibilities to staff.

Ensure all the activities of the sales and marketing group comply with relevant Acts, legal demands and ethical standards.

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Typically, incumbents should be senior executives within an organisation, and have 10 to 15 years' related sales and marketing experience. Marketing/group product managers, national/regional sales managers report to the position.

================================================== ============================

MANAGER [ Sales]

Position reports to.,

GENERAL MANAGER [ SALES AND MARKETING]

Primary objective

Develop, direct and control the sales business strategies and activities for the organisation's sales activity to achieve revenue, sales and profit targets.

Specific accountabilities

Direct all sales activities for the achievement of short and long term business objectives, increased profit, and market control.

Establish and co ordinate the sales objectives, policies and programme within the context of the overall corporate plan and, where appropriate, recommend standards and set targets and quotas.

Prepare or arrange for preparation of the budgets, reports and forecasts and ensure they are presented in a timely manner to the

GM [S & M].

Appraise the activities of the sales staff according to overall sales strategies. Monitor and evaluate the performance, and the efficiency of staff and procedures.

Co ordinate subordinate staff to optimise the use of human and material resources to achieve goals. Consult with subordinate staff and review recommendations and reports.

Direct the preparation of operational matters including volume and profit objectives, promotion distribution, pricing and selling.

Direct sales activities by setting product mix, geographical sales areas and customer service standards.

Control and monitor sales methods, key customer strategies and arrangements by recommending prices, discount policies, credit arrangements, and conditions of sale.

Monitor customer service, invoicing, expenditure, payments and administration costs.

Direct the development of initiatives such as new products, incentive bonus schemes and the dropping of unprofitable products.

Maintain necessary contact and negotiations with major suppliers, key customers, industry associations and government representatives to achieve the objectives of the divisio

May assist in the direction of merchandising methods and distribution policy.

Select, or approve the selection and training of staff. Establish lines of control and delegate responsibilities to subordinate staff.

Ensure all the activities of sales comply with relevant Acts, legal demands and ethical standards.

'Matching indicators

Typically, incumbents would have approximately 8 -10 years' related sales experience, with national/regional sales managers, customer service and sales promotion managers reporting to the position.

================================================== ===

MANAGER [ Marketing]

Position reports to:

GENERAL MANAGER [ SALES AND MARKETING ]

Primary objective

Develop, direct and control the organisation's marketing business strategies and activities to achieve revenue, sales and profit targets.

Specific accountabilities

Direct all marketing activities for the achievement of short and long term business objectives, increased profit, and market control.

Establish and co ordinate the marketing objectives, policies and programmes within the context of the overall corporate plan and, where appropriate, recommend standards and set targets and quotas.

Liaise with the sales group in the preparation of the reports, budgets, and forecasts and ensure they are compatible with support sales plans.

Appraise the activities of the staff according to overall marketing strategies. Monitor and evaluate the performance, and the efficiency of staff and procedures.

Co ordinate subordinate staff to optimise the use of human and material resources to achieve goals. Consult with subordinate staff and review recommendations and reports.

Direct marketing activities by setting product mix.

Control and monitor marketing methods, key customer strategies and other arrangements.

Direct and control marketing by planning or co ordinating advertising campaigns and promotional activities, product management, market analysis and research and other consulting work.

Direct the development of initiatives such as new products, new marketing techniques, new advertising campaigns, incentive bonus schemes and the dropping of unprofitable products.

Maintain necessary contact with major suppliers, customers, industry associations and government representatives to achieve the objectives of marketing.

May direct merchandising methods and distribution policy.

Select, or approve the selection and training of senior staff. Establish lines of control and delegate responsibilities to staff.

Ensure all the activities of the sales and marketing group comply with relevant Acts, legal demands and ethical standards.

Matching Indicators

Typically, incumbents would have 8 to 10 years' related marketing experience, with marketing/group product managers reporting to the position.

================================================== ================================================== =

regards

LEO LINGHAM

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