Hai frnds,
I'm in search of marketing topic for my friend.my friend is doing in reliance life insurance so he is in an urgent need of topic.please suggest me some topics in marketing as early as possible.
9th June 2008 From India, Madras
RIYA,
HERE IS SOME USEFUL MATERIAL.
REGARDS
LEO LINGHAM
==================================
RELIANCE LIFE INSURANCE PROJECT

1.WHAT MAKES SERVICE MARKETING [ REL. LIFE INSURANCE PRODUCTS]
MORE CHALLENGING AND TOUGH THAN PRODUCT MARKETING.
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2.HOW CAN WE HELP THE MARKETING DEVELOPMENT
OF RELIANCE LIFE INSURANCE BY USING THE 7Ps
p1-product
p2-price
p3-promotions
p4-place
p5-people [ who consume service]
p6-procedures [the mechanisms/flow of activities by which service are consumed]
p7-physical evidence [ ability/ environment in which the service is delivered]
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3.HOW AFFECTIVE IS THE RELIANCE MARKETING PRACTICES
-its marketing segmentation / target marketing / marketing positioning.
-------------------------------------------------------------------------------------------
4.IS RELIANCE LIFE INSURANCE organization a market oriented
organization
-if so, what are the features / strengths.
-if not, how / what needs to be done.
--------------------------------------------------------------
5.THE INTEGRATED MARKETING COMMUNICATION is the
complete marketing tool currently widely used.
Is reliance life insurance organization using the system.
IF SO WHAT IS THE IMPACT.
IF NOT, IF IMPLEMENTED , WHAT WILL BE THE IMPACT.
=================================================

10th June 2008 From India, Mumbai
hi frnds do any one hve ng the project report on market potential of polypacked market and its scope and expansion..........plz its urgent
24th May 2009 From India, Kanpur
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