Creating Effective Survey Projects

Conducting surveys is a science. Since poorly designed instruments waste organizational resources, this article teaches you the fundamentals of survey strategy. Surveys are competitive advantages only if you can act with confidence on the data.

Understanding the important aspects of surveys can make the difference between success and failure of your survey project - and even of your overall organization. In this article, you will learn...

First Impression Management:


How to Handle the 30 Seconds that Set the Tone for Your Entire Interview

We all know that first impressions matter. For better or for worse, our brains are designed to make snap judgments about the people we encounter. Scientists say that this tendency probably comes from our ancient ancestors, who, without a common language to fall back on, often had to rely on their instant impressions to determine whether a stranger posed a threat....